Epic Shit

As I write this, I am very tired because last night I got home really late from a show in Utrecht. Wu-Tang Clan was performing and we were able to get backstage before and after the show. It was just an epic, amazing night with my friends.

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Feeling bad? No big deal

I did not drink at all because I had to drive, but it was unbelievable to get to hang out with a group I have been listening to for the last 22 years.

I did not get much sleep and now I am heading to the gym, but it is all okay. One of the big things I learned during my time in South Africa with Richard Branson is that it is not a big deal if you do not feel great one day. I learned this from the owner of the Starkey Hearing Aids Foundation.

His foundation is a great cause; they help around 175,000 people regain their hearing every year. You can see the impact they have when you watch people who could not hear as they gain or regain the ability to hear. It is one of the most incredible things I have experienced in my life.

Anyway, the owner of this foundation had the flu at the time and he said to me, “I am not feeling great, but it is not a big deal.” This man is on a mission to help the world hear again and on a daily basis, he deals with all the shit that is in the world. For us, as healthy and well-off business people, if we don’t feel great because we didn’t get enough sleep the night before or something, it is not a big deal in comparison to the things a lot of people go through. That was a great realization and it stuck with me long after the trip.

My birthday – and lots of other great things to celebrate

I mentioned the Wu-Tang concert already, but I’ve been doing a lot of other amazing things recently. Over the past month or so, I have been to Ibiza, London, and to the United States on a trip with my family. Today is my 35th birthday and there will be a party tonight that I am looking forward to. There is a lot of epic shit going on and I feel great.

I feel the same way about my business. What if you tried this? Instead of building the business first and then seeing if there is any time leftover to do epic shit, imagine that you put the fun stuff first and then build your business around it. I’d like to challenge you to copy + paste this mindset and apply it to your life.

Hours, days, weeks, and years

Take a look at your bucket list – what would make your life epic? I have a very simple theory, which goes, “If most of the hours in your day are great, then you’ve had a great day. If most of the days in your week are great, you’ve had a great week. If most of the weeks in your year are great, you’ve had a great year. And if most of your years are great, you’ve had a great life.” It all starts with the hours you put into your life. How do you want to invest your time?

For us, as entrepreneurs, it is really tough to do the epic shit first and business second instead of the other way around. A lot of entrepreneurs will offer B.S. excuses. They’ll say, “I’ve built this business over the last three years and I’ve put so much money into building it this way,” or whatever. Think of it this way, when you look back on your life, do you want to think, “Wow, that was epic,” or, “It was fun, but I spent a lot of the time stressed out and working too much. I wish I had spent more time with my friends and family”?

If you want to explore this idea more, I recommend reading The Top Five Regrets of The Dying.

One last thought on this – if you put the epic stuff first, things will be okay. Your business is not going to die as a result. If it does die, it would have died anyway. I want you to copy + paste this mindset and really challenge yourself to put epic shit first and build your business and life around it.

If you enjoyed this article, please let me know by leaving a comment below or send me a Tweet @EelcoDeBoer.

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  • 8 July 2015
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